
Sustainable (adjective):
- conserving an ecological balance.
- able to be upheld or defended.
- continuing at the required level with no problems.
At Othersfield, we believe in sustainable communications in every sense of the word.
We help you tell stories about low-carbon technologies and environmentally-friendly business practices, rooted in demonstrable facts and reliable data, and delivering long-term value to your organisation.
Othersfield is a boutique PR consultancy bringing fresh understanding to complex issues in sustainability, climate and the energy transition. We don’t greenwash, and we don’t bullshit.
We are led by experienced journalist and PR specialist Tim Chapman, and proud to be based in Huddersfield, West Yorkshire.
Find out more about who we are and what we offer.
Sustainable communications: news and comment
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Overcoming the apathy and opposition
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in CommentDespite what some parties want you to believe, most people in the UK do support climate action. A new report from the IPPR, Apathy and opposition: Understanding the real threats to net zero, repeats a message we’ve heard from plenty of other studies. Most people do support climate action, despite the rhetoric and denialism polluting the…
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Resetting the language of climate action
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in CommentDo we need to reset the way we talk about climate change and sustainability? That was a common question across the discussions at this week’s Reset Connect North conference. As pictured above, Professor Piers Forster of the UK’s Climate Change Committee had a clear message about the reality of the climate crisis. Aimed at what…
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Innovating to net zero
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in CommentThere’s hundreds of innovative energy technologies out there competing for attention and investment. What really matters? I always find plenty of food for thought in the regular Innovating to Net Zero reports from the UK’s Energy Systems Catapult. The 2026 edition is no exception. These reports are wide-ranging studies of how innovative energy generation, transmission…
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Coal’s legacy of emissions
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in CommentIs coal burning the biggest contributor to climate change? During a discussion this week about the legacy of the UK’s coal industry, I wondered aloud whether coal emissions were the biggest contributor to the world’s current excess of atmospheric carbon dioxide. Coal has obviously played a huge role in our current crisis. Humanity has been…
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How to avoid greenwashing
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in CommentMake 2026 the year that you get to grip with the risks of greenwashing. Even if you’re not seeking to mislead, vague claims about your sustainability credentials can damage your reputation and your finances. You need to be clear and accurate in everything you say. The term “greenwashing” isn’t new. It was coined in the…
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A decade of UK B Corps
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in CommentB Corp status is a clear marketing win for a company, but the process can also unlock other benefits for effective and meaningful communications. I had an enlightening evening with the Yorkshire & Humber B Local network celebrating 10 years of the UK B Corp movement. B Corps are companies which have demonstrated high standards…
